Apple CEO Steve Jobs unveiled the biggest nonsecret in the tech world this morning — the iPad, the latest creation from the iconic Cupertino company.
"We want to kick off 2010 by introducing a truly magical and revolutionary product," he said shortly before sitting down in a lounge chair to give a demo of his new favorite tech toy.
The half-inch-thick tablet device, priced starting at $499, weighs in at 1.5 pounds — more slender and lighter than any netbook, Jobs said.
Apple will ship Wi-Fi models in 60 days and 3G models in 90 days, Job said. A 16-gigabyte model costs $499. The 32GB version costs $599; and a 64GB model costs $699. 3G adds $130 to the cost of each version.
The new tablet is also an electronic book reader and Apple has launched a new online store, the iBooks store. Books can be embedded with photos or video, "whatever you want," he said, flipping a virtual page of a book.
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